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Drummer's Journey
3242 US-10
Moorhead, Minnesota 56560
Phone: 218-512-0484
Email: info@drummersjourney.com
Web: drummersjourney.com
Web Presence Score: 59
Showroom: Public
Capacity Score: 80 Top Ten Score
Founded: 2019
Owner: Mike Carbone

Drummer's Journey
Image: Drummer's Journey

About Drummer's Journey

Drummer's Journey is a drum shop located in Moorhead, Minnesota. Founded in 2019, it's the only drum specialty store in the Fargo area and one of three in Minnesota. They have an online store on Reverb. The store owner is Mike Carbone.

Products and services

Bags and cases, congas, cymbals, drum heads, drum kits, drumsticks, hardware, mallets, pre-owned gear, discounted pricing, events, and online shopping

Brands sold

Gibraltar, Gretsch, Latin Percussion, Meinl, Remo, Sela, Sonor, Tama, Toca, and Zildjian

News

Moorhead Drum Store Beats the Odds
— The FM Extra, 2025-02-06
Meet Mike Carbone
— Canvas Rebel, 2024-02-29

Demographics
City: Moorhead, Minnesota
Population: 45.2K
Est. drum set purchases/yr: 15 *
Metro Stat. Area: Fargo, ND
Population: 245.3K
Est. drum set purchases/yr: 90 **

* Estimated purchases of new drum sets by residents of Moorhead from any retailer
** Estimated purchases of new drum sets by residents of the Fargo area from any retailer

Competitive Profile
Drummer's Journey establishes a strong competitive position through its multi-channel retail strategy, comprehensive product offering, and customer-centric services. The shop presents a major competitive strength to rivals by effectively combining a public showroom for immediate access with a robust online presence, supported by competitive pricing and community engagement initiatives.
Key Advantages
Public Showroom and E-commerce Integration
The shop provides direct customer access through its public showroom, facilitating immediate purchases and product interaction. This is effectively complemented by a dedicated online store, expanding market reach beyond the local area and offering enhanced purchasing convenience.
Extensive Product Range and Established Brands
Drummer's Journey maintains a comprehensive inventory across various drum categories, including pre-owned gear, catering to diverse customer requirements. The inclusion of multiple established brands ensures product quality and variety.
Competitive Pricing and Community-Focused Events
The shop offers discounted pricing, providing a direct financial benefit to customers. Regular events foster community involvement, enhancing customer loyalty and creating a distinct market presence.
Web Presence Breakdown
Transactional Presence & Quality: 25
Social Media & Video Footprint: 15
Core Landing Page Usability: 10
Community & Service Integration: 9
Nearest drum shops:
  1. Klash Drums
    Columbia Heights, Minnesota (210 mi)
  2. Twin Cities Drum Collective
    Minneapolis, Minnesota (211 mi)
  3. Dave's Drum Depot
    La Crosse, Wisconsin (340 mi)
  4. Drum Outfitters
    Seward, Nebraska (413 mi)
  5. Moon Dog Drum House
    Galesburg, Illinois (517 mi)
Nearest large competitors:
  1. Guitar Center
    South Fargo, North Dakota (6 mi)
  2. Guitar Center
    Maple Grove, Minnesota (201 mi)
  3. Long & McQuade
    Winnipeg (Pembina), Manitoba (204 mi)
  4. Music Go Round
    Minnetonka, Minnesota (208 mi)
  5. Long & McQuade
    Winnipeg (Wall St), Manitoba (209 mi)
Sources
drummersjourney.com (14), 2025-11-08
U.S. Census Bureau
Statista
CP: Gemini 2.5 Flash (3027), 2025-11-11
WS: Gemini 2.5 Flash (3871), 2025-11-11