5250 Capital Blvd
Raleigh, North Carolina 27616
Phone: 919-833-0046
Email: sales@2112online.com
Web: 2112percussion.com ↗
Web Presence Score: 89 Top Ten Score
Showroom: Public
Capacity Score: 90 Top Ten Score
Founded: 1986
Owner: Steve Johnson

2112 Percussion is a drum shop located in Raleigh, North Carolina. Established in 1986, it's the only drum specialty store in the Raleigh area and one of three in North Carolina. Their showroom is open seven days per week, plus they have an online store on Reverb. 2112 Percussion has a current Yelp rating of 4.9 with 15 reviews. Steve Johnson is the store owner.

Apparel, bags and cases, bongos, cajons, congas, cymbals, djembes, drum heads, drum kits, drumsticks, electronic drums, hand percussion, hardware, mallets, parts, pre-owned gear, vintage gear, drum tuning, events, gift cards, lessons, online shopping, repairs, and trades

Ahead, Aquarian, Attack, Big Fat Snare Drum, Canopus, Craviotto, Danmar, Dream, Drum Workshop, Evans, Fat Cat, Gator, Gibraltar, Gretsch, Latin Percussion, Ludwig, Mapex, Meinl, PDP, Paiste, Pearl, Pork Pie, Premier, Pro Mark, Puresound, Remo, Rhythm Tech, Rogers, Roland, SKB, Sabian, Slingerland, Sonor, Stagg, Tama, Timothy Roberts, TreeWorks, Trick, Turkish, UFIP, Vater, Vic Firth, WorldMax, Wuhan, and Zildjian

Demographics
City: Raleigh, North Carolina Population: 474.1K Est. drum set purchases/yr: 160 *
Metro Stat. Area: Raleigh-Cary, NC Population: 1.5M Est. drum set purchases/yr: 500 **

*	Estimated purchases of new drum sets by residents of Raleigh from any retailer
**	Estimated purchases of new drum sets by residents of the Raleigh area from any retailer

Competitive Profile
The shop demonstrates a robust competitive posture, characterized by its long-standing market presence, extensive product selection, and integrated service offerings. Its multi-channel retail approach, combining a physical showroom with a dedicated online platform, represents a major competitive strength in market penetration and customer accessibility. Key Advantages Continuous operation since 1986. The shop has maintained a consistent market presence for over three decades, indicating a stable business model and established customer relationships within its operational region. Extensive inventory encompassing new, pre-owned, and vintage percussion gear. The shop provides a wide selection of products across all major percussion categories, including options for various budgets and preferences through its new, used, and vintage offerings. Comprehensive suite of value-added services including repairs, lessons, and trade-ins. The shop offers services such as instrument tuning, repairs, and educational opportunities, which enhance customer convenience and engagement. The trade-in program facilitates gear upgrades and acquisition of pre-owned inventory. Combination of a public physical showroom and an established online sales platform. The shop operates a traditional retail location for direct customer interaction and immediate purchases. This is supplemented by an active e-commerce presence on Reverb, expanding its market reach beyond the local area.
Web Presence Breakdown Transactional Presence & Quality: 30 Social Media & Video Footprint: 33 Core Landing Page Usability: 13 Community & Service Integration: 13
Nearest drum shops: Otto's Drum Shop Wilmington, North Carolina (118 mi) Star City Drum Shop Salem, Virginia (129 mi) The Don Hamrick Drum Center North Myrtle Beach, South Carolina (137 mi) The Different Drum Shop Surfside Beach, South Carolina (153 mi) Skinny Beats Sound Shop Asheville, North Carolina (221 mi)
Nearest large competitors: Guitar Center Raleigh, North Carolina (2 mi) Music & Arts Raleigh, North Carolina (5 mi) Music & Arts Cary, North Carolina (7 mi) Music & Arts Garner, North Carolina (7 mi) Music Go Round Cary, North Carolina (8 mi)