| Demographics | |
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City: Philadelphia, Pennsylvania
Population: 1.6M
Est. drum set purchases/yr: 530 * |
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Metro Stat. Area:
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD
Population: 6.2M
Est. drum set purchases/yr: 2.1K ** |
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| * | Estimated purchases of new drum sets by residents of Philadelphia from any retailer |
| ** | Estimated purchases of new drum sets by residents of the Philadelphia area from any retailer |
| Competitive Profile | |
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Philadelphia Drum and Percussion establishes a robust market position through its hybrid retail strategy, combining a public showroom with a strong online presence. Its extensive product range, including vintage and custom options, coupled with a comprehensive suite of value-added services, creates a significant competitive strength in the regional and online drum market.
Key Advantages
Hybrid Retail Model
The shop operates a public showroom, facilitating local foot traffic and impulse purchases, while simultaneously leveraging a dedicated online presence via its official online shop and Reverb.com, extending its market reach beyond the immediate geographic area.
Diverse Inventory and Boutique/Vintage Offerings
The inventory spans a wide array of key products, from apparel to full drum kits, and includes specialized categories such as pre-owned and vintage gear, alongside custom drum services, catering to a broad spectrum of drummers from beginners to collectors.
Comprehensive Value-Added Services
The shop provides a robust suite of services including custom drum building, discounted pricing, community events, music lessons, and equipment rentals, fostering customer loyalty and establishing multiple revenue streams beyond product sales.
Extensive and Curated Brand Selection
The shop carries a wide selection of both industry-leading and boutique brands, including Bosphorus, C&C, Canopus, Dunnett, and Noble & Cooley, appealing to diverse customer preferences and professional needs.
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Web Presence Breakdown
Transactional Presence & Quality: 30
Social Media & Video Footprint: 32
Core Landing Page Usability: 12
Community & Service Integration: 12
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Nearest drum shops:
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Nearest large competitors:
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